Admob vs Google Mobile Ads? Has Andrmomo been updated?
Hi Andromo and users,
"Upgrade to lastest SDK. Having the latest Google
Mobile Ads SDK in your app can help you achieve higher eCPMS and increase fill
rates. Our latest SDKs introduced support for anonymous device identifiers
(such as Android Advertising ID and Apple's Advertising ID) so advertisers can
track ad campaign results and improve their return on investment. You can
benefit from increased investment in apps by advertisers by ensuring your app
uses the latest SDK. Additionally, starting from August 1st, the Google Play store will stop accepting
new or updated apps that do not include Advertising ID. Please take this chance
now to upgrade your SDKs and prepare for the deadline."
When clicking through to the link to update, I found the following message:
"Deprecated. On August 1, 2014, Google Play will stop accepting new or updated apps that use the old standalone Google Mobile Ads SDK v6.4.1 or lower. You must upgrade to the Google Play version of the Mobile Ads SDK by then."
The latest version of Andromo v4.0.6 (18 June) states that the AdMob SDK version is 4.4.52-000.
Andromo, please confirm that Andromo will be updated accordingly and in time for the Google Play deadline.
Does anyone know what the difference is between Admob and Google Mobile Ads, and is anyone using the latter?