Air push and market address...

I wanted a way to tell my app users of a new update available with the new air bop feature.  But as we all know you can't have the app open the market activity internally.  However if you send the native android URL to the device it will open your app in the Android play store app on the device.  Its a good way to alert them of updates.  
The URL is   "market://details?id=<package_name>"


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