What is your average eCPM with AdMob?

Insplisity

Hello guys,

I have a ringtone app, some recipe apps, a custom developed game, so it's a good mix of everything.

My lowest eCPM is $0.30 (more or less a picture app) and highest $0.90 (food related stuff). On average, I'd say it's at $0.60 with all my 10 apps combined.

Is anyone here having more than $1 eCPM? Maybe with some game related apps and such?

Thanks!

bruins1993

I've got 3 different apps and the eCPM is as follows:

$7.76

$8.61

$9.76

Insplisity

@bruins1993: Thanks for sharing. These are some very high numbers. I'm searching for high CPC keywords on Google, but they almost never translate to exact same amounts. Would you mind sharing if you are you in a broad or in a particular niche? Thanks.

bruins1993

i've just left everything to default

Insplisity

Thanks. Well, me too, but I can't get over a dollar. Will try to figure out what could be wrong.

shaney_g

@bruins1993 Those are some impressive numbers. May I inquire as to what niche your apps are in?

@hendrixs My average eCPM for the last 7 days was $1.25. I have eCPM's ranging anywhere from $0.04 to $3.39. The eCPM for my most popular app is $1.27.

bruins1993

@shaney_g there are in the entertainment category 

Insplisity

@shaney_g: Thanks. I'll look into the entertainment category.

andromoappmaker

It's also important to take into account the number of impressions that get generate those eCPM values as well. I had an eCPM of $74.57 once...on 3 impressions and one click for 22 cents.

Still over tens or hundreds of thousands of impressions your eCPM will paint a somewhat realistic picture.

bruins1993

Just checked my admob acc and I've had 1k+ for impressions today alone on one app the ecpm is at around 4.5

shaney_g

@bruins1993 By niche I meant for example fitness, weight loss, cars, sports, etc. Not what category your apps are in.